Services
AI Readiness
Workshop
A 1-day intensive working session. Organizational clarity diagnostic, workflow ideation, and an adoption roadmap your team can execute internally.
AI Adoption
Sprint
A 4–6 week focused on an ai roll-out. This includes ai adoption workshop & other team engagements that transforms decision friction into operational clarity.
AI Training
Program
Custom-scope curriculum design and role-specific training across multiple teams. Built on adult-learning principles. For organizations where training is the primary gap.




Chief of Staff, Nordstrom Rack
Advised C-suite executives across 100+ stores. Designed operational strategies that increased efficiency 15%+ across a multi-hundred-person organization. Saw what makes enterprise AI rollouts succeed and what quietly kills them from inside the room.
MBA Insight Meets Industry Depth
With an MBA from the University of North Texas and published research on eCommerce customer experience, Jonelle brings a deep understanding of how strategy, culture, and customer behavior shape business success; especially across retail and B2C organizations.
Trained in Kaizen & Psychological Safety
Jonelle blends proven leadership frameworks with practical, continuous-improvement tools. Trained in Kaizen and psychological safety, she helps leaders strengthen communication, foster trust, and embed habits of reflection and progress across their teams.
AI Innovation & Applied Technology
A lifelong learner and early adopter, Jonelle integrates AI into leadership development and strategy. She’s attended advanced workshops on applied AI, built custom dashboards and AI agents for business optimization, and designs AI-driven workflows that help leaders make smarter decisions and scale their impact.

ZGRP is led by Jonelle Zimmerman, blending two decades of retail and B2C strategy experience with evidence-based practices in psychological safety and Kaizen. Jonelle helps senior leaders bridge vision and execution, strengthen trust, and build cultures where people and performance thrive.
Meet Jonelle
The trusted guide behind today’s most effective AI adoption.
We start where others stop.
Organizational clarity
before tools.
We don't pitch software. We diagnose what's actually blocking adoption; decision rights, capacity, process gaps, leadership alignment; then we bring the clarity that makes the tools land.
Operational rigor
& adult-learning craft.
Our methodology rests on enterprise-grade operational discipline (Lean Six Sigma Master Black Belt) and training built for how adults actually learn; small reps, visible wins, and the safety to admit you don't get it yet.
Leader-to-leader,
not engineer-to-engineer.
You need someone who's run operations at scale; Led by former Chief of Staff at Nordstrom Rack and non-technical AI expert; who can translate AI into language your team understands and actions they'll actually take.

Discovery
& Alignment
A 5-dimension assessment of your team's actual readiness: decision rights, capacity, process clarity, leadership alignment, and the safety to admit gaps. Output: a custom Readiness Report.
Psychological
Safety
We help leaders cultivate fearless teams through trust, courage, and openness. Through proven frameworks in psychological safety, we create the foundation for growth, collaboration, and innovation.
Continuous
Improvement
With Kaizen practices, we equip leaders with the tools and principles of continuous improvement; helping teams strengthen processes and create lasting adaptive change.
Integration
& Growth
With toolkits, reflection practices, and emerging AI resources, we help teams measure progress, adapt faster, and sustain momentum long after the engagement ends.
What Leaders Are Saying.
I was blown away, especially since I too am a Lean geek, and am simultaneously eager for the efficiency gains of AI but deeply skeptical of it taking the human touch out of work.
Laurel M.
Director of Operational Excellence
Love your philosophy, what you are building, who you are.
Gary D.
Former Business Advisor @ Google
What you have built is awesome and how quickly you are learning how to leverage technology and AI is inspirational.
Larry C., Technology Management Consultant
What You Really Want to Know
AI adoption consulting helps your team actually use the AI tools you've bought. Unlike AI implementation consulting (which focuses on selecting and installing software), adoption consulting focuses on the people-and-process layer — decision rights, capacity, training, and culture — that determines whether AI actually delivers value.
Industry research shows 70-80% of AI projects fail due to lack of user adoption, not technical shortcomings. The biggest single failure point is user proficiency (38%), followed by unclear decision rights, lack of executive sponsorship, and insufficient change management investment. Top-performing AI transformations allocate 30-40% of their budget to change management; average companies allocate only 10%.
Real adoption, your team actually uses the tools daily without prompting, typically takes 60-90 days from kickoff when done right. Most failed rollouts skip the readiness and preparation phases, which is why they stall at month 3-6 when novelty wears off. The Sprint is timed around the Day 30 and Day 60 cliffs where most rollouts quietly die.
I'm tool-agnostic in client work. I have experience with the top AI tools, and support the ones your team has already adopted (ChatGPT, Copilot, Claude, Gemini, Notion AI, vertical SaaS with embedded AI) and focus on the adoption layer. If a tool gap is the actual problem, I'll name it — but tool selection is rarely the real bottleneck.
You don’t have to navigate this alone. Strong leaders get stronger with the right partner.
At ZGRP, we coach you to see patterns you can’t spot from inside the pressure, and we teach you how to build the systems and habits that help your team move through change with clarity and stability. We equip leaders with the tools, language, and practices they need to guide teams through adoption, alignment, and follow-through; so you’re not carrying the weight of change alone.
​
With the right support, you become the leader who can guide change with trust and clarity.
​
Psychological Safety and Kaizen reduce the hidden workload you’ve been carrying for years.
The work you’re doing now is costing you too much time: the repeated mistakes, slow decisions, unclear handoffs, burnout, turnover, and the meetings that never seem to end.
​
Psychological Safety strengthens ownership, engagement, and purpose so people bring their best thinking forward instead of holding back. Kaizen removes the friction, waste, and rework that quietly drain hours from every week.
This isn’t extra work. It’s the work that makes everything else faster, clearer, and easier.
Backed by Data: Teams with high Psycological Safety reduce rework by up to 40%. and resolve problems 30% faster (Google Re:Work). Kaizen-driven improvements have shown 12% faster cycle times (ResearchGate).

